Ipsy, the beauty subscription heavyweight, announced some significant changes at the top—and Shopper, its prime-like, members-only e-com platform is officially out of beta.
Who owns Hims.com? The folks at The Hustle do a fun mini-expose on this intriguing young ED entrant.
Q2 Earnings report deep dive on the Jason and Scot podcast. A few takeaways:
“You can’t just treat it as a retail platform.”
Lego is going all-in with voice, AR, and other Amazon content initiatives.
UPS is piloting a new smart-lock program in coordination with Latch. The partnership gives UPS drivers access to apartment lobbies in order to drop packages when you’re not home. This seems like a natural development in the space…it will be interesting to see how things consolidate here.
Bitcoin and other cryptocurrencies aren't yet a shopping cart mainstay, but blockchain tech is still poised to disrupt the e-commerce industry. Platforms like Waves, Elysian, and GAMB aim to decentralize online shopping and give merchants more autonomy.
Blockchain-based stores could offer some tangible benefits: protecting customer security, lower transaction fees, seamless crypto payments, cutting-edge bragging rights, and more. In exchange, they get to grow the value of their coins.
What do you think—are merchants better off hitching their wagon to a massive corporation, or a fledgling platforms hawking their own cryptocurrencies? Or are these platforms going to remain marginalized like the Linuxes of the landscape?
CARMA - 10/2/18 - Carma is an annual one-day conference designed for retail marketing leaders seeking a more data-driven approach to customer communications.